November 1, 2010
Jim Anderson Named AFP Northern Arizona Fundraising Professional of the Year
Anderson was nominated by Vernon Kahe, Alice Ferris, and Sararesa Begay-Hopkins for his contributions to the philanthropic community since 2005.
Anderson’s work with the Hopi Education Endowment Fund (HEEF) and KGHR Navajo Public Radio, among many others, gave him experience and motivation to be a philanthropist, while his personality and creativity gave him the characteristics it takes to be a one-of-a-kind leader.
“Often, one is surprised to see this uptight-looking guy in a suit and tie break out in a TV theme song, or even better, 'I’m a little teapot' or running around a crowded room sprinkling water, acting like rain,” said Kahe, resource development manager for the HEEF. “Although easygoing, Jim gets his point across, while the suit and tie lend credibility.”
Ferris, Anderson’s business partner at GoalBusters Consulting, LLC since 2006, has a vast appreciation for Anderson’s personal commitment to philanthropy. During the Schultz Flood, he dropped everything he was doing to help an affected family shovel mud for fours days, and was rewarded for his hard work with frybread.
“I know Jim wants people to believe that he’s a tough salesman, but he has the heart of a philanthropist,” Ferris said. “I believe that this combination makes him an excellent fundraiser and worthy of this year’s award.”
In addition to financial results achieved since moving to the nonprofit sector, Jim has many accomplishments that demonstrate his creativity and willingness to do what needs to be done:
James S. Anderson has more than 25 years of sales and sales training experience through his positions with local media and national research companies such as Nielsen Media, Simmons and Scarborough Research. Consistently recognized as a top revenue producer ($30 million plus), Jim earned "Sales Executive" and "Negotiator of the Year" awards. Jim has an extensive background in media production, and has created projects ranging from training videos for television stations nationwide to promotional videos for client events. As an instructor at Northern Arizona University, he received superior evaluations from the 500 or more students who participated in his "Communications Analysis" and "Sales, Research, Marketing and Promotion" classes. Jim specializes in marketing and branding strategy, social media marketing, multimedia production, sales and sponsorship programs, and board and organizational training. Jim serves as vice president of external relations for the AFP Northern Arizona Chapter, president of Flagstaff Communicators, and is an AFP Faculty Training Academy graduate.
April 17, 2010
AFP awards
its highest professional certification, the Advanced
Certified Fundraising Executive (ACFRE), to Alice L. Ferris
 Available only to senior-level fundraisers who have worked in the profession for 10 or more years, the ACFRE is a distinguished achievement earned by only 90 professionals worldwide since the inception of the program in 1992.
The ACFRE program is the most rigorous certification process available to professional fundraisers. The process includes a comprehensive application, detailing achievements in practice, education, publishing, teaching, and service to the profession; a written examination that measures a candidate's knowledge of fundraising as well as the philosophical, ethical, and social aspects of philanthropy; a portfolio representing the candidate's body of professional work; and an oral peer review in which the candidate must articulate a mastery of advanced-level knowledge in fundraising management, leadership, and ethics. The ACFRE Certification Board of AFP, chaired by Karla A. Williams, ACFRE, oversees the ACFRE candidate review process. Ms. Ferris, the 90th recipient of the ACFRE designation, was honored for her achievement during AFP's 47th International Conference on Fundraising in Baltimore on April 13th. Alice is one of only three fundraising professionals in Arizona to attain the ACFRE. Ms. Ferris is founding partner of GoalBusters Consulting, LLC, a consulting firm providing strategic planning, campaign direction, social media marketing, fundraising training and board development. Clients include KAWC Colorado River Public Media, the Hopi Education Endowment Fund, The Hopi Foundation, Arizona Western College Foundation, the Northern Apache Special Health Care District, and others. Ms. Ferris serves as Vice Chair for Member and Chapter Services for the AFP International Board of Directors and also serves as President of the AFP Northern Arizona Chapter. Alice also serves on the boards of the Flagstaff Rotary Club and the Flagstaff Cooperative Preschool. In addition, Ms. Ferris contributes substantial volunteer time as an on-air host for Arizona PBS (Phoenix, Ariz.), Arizona Public Media (Tucson, Ariz.) and other nonprofit video production.  Fall 2009 , Vol. 3, No. 3 Fundraising Through a Different Lens: A Thought Leader Column by Alice Ferris, CFRE "In a well-intentioned effort to break down barriers among diverse communities, we sometimes miss the color and depth that our differences can bring," says Alice Ferris, president of the AFP Arizona, Northern chapter. Ferris reflects on the different ways people view philanthropy and how these lenses can widen the scope of our fundraising. Full story 
October 08, 2009 NAZToday: "Blogola" and "Blores" | FTC Mandates disclosure of paid endorsements in Blogs, Twitter and other online formats. The Federal Trade Commission (FTC) revises its rules regarding testimonials and endorsements for the first time since 1980. These revisions extend consumer protections to the internet and establish fines for Bloggers of $11,000 per post for failure to disclose compensation for their online opinions. Jim was interviewed by NAZToday regarding the prevalence and repercussions of practices Jim defines as "blog-ola" by practitioners he considers "blores." Jim's segment is at 5:55 (program time) Also appearing in the program, Flagstaff Mayor Sarah Presler and nonprofit advocate, Kris Stark.
 Advancing Philanthropy: Sink or Swim? How to ensure a successful event--no matter what the economy is like by Mary Ellen Collins While the situation is not business as usual for charity events during a down economy, that doesn't mean they are all bound to fail. In this article, Alice is quoted on her observations of special event fundraising and suggests strategies to make your event a success. (Must be an AFP member to access the article online.)
 Association of Fundraising Professionals: Why AFP Membership is Valuable to Me Alice shares how AFP membership has introduced her to concepts of philanthropy in cultures other than her own in this online testimonial, featured on the banner of the new AFP website, launched in September.
 Sunday, March 22nd 2009 AZ Daily Sun Features Jim in the Business Section Jim was interviewed by reporter Joe Ferguson regarding his perspectives about the effectiveness of Social Media marketing tools for today's business success. The article includes various local business owners' examples of their personal use of Twitter, etc. and discusses why Social Media is a vital tool in any organizations marketing and promotion tool kit. Full Story
  November 2008Alice Ferris Elected to International Board of Fundraising Professionals (AFP) Alice L. Ferris, MBA, CFRE and founding partner of GoalBusters Consulting LLC, has been elected Vice Chair, Membership Services for the Association of Fundraising Professionals International (AFP), an association of more than 1,000 members worldwide, headquartered in Arlington, Virginia. As Vice Chair, Membership Services, Ms. Ferris will lead volunteers and support association staff to deliver optimal membership value to AFP's members in the United States, Canada, Mexico and Asia. Ms. Ferris will also work with staff and volunteers seeking to expand AFP's membership and affiliates in Europe and Latin America. Alice will serve on the nine member executive committee of the Association's board of directors beginning in January, 2009.  November 2008, Arizona Daily Sun North Country HealthCare Completes Capital Campaign along with Alice Ferris and Jim Anderson of GoalBusters celebrate the completion of North Country's first ever capital campaign. North Country raised more than $3 Million to build their flagship clinic on Fourth Street in Flagstaff, Arizona. Volunteer campaign chairs, Dr. John Caskey and Dr. Phil Garrod, led the campaign cabinet in this three year campaign, bolstered in 2008 with a $250,000 challenge grant from the Kresge Foundation.
 Alice inducted into AFP Foundation Omega Circle At a recognition event at the AFP Leadership Academy in Nashville, Tennessee, Alice was one of seven new members of the AFP Omega Circle, the Association's legacy giving club. She included the AFP Foundation in her estate plans to support the Foundation's efforts to advance philanthropy throughout the world.
 Sunday, September 7th 2008 AZ Daily Sun Features Jim on the Front Page Jim was interviewed for a special feature published on the front page of the Sunday edition of the Arizona Daily Sun. The Gail Collins story is titled "Making the Leap to Midlife Fulfillment." Gail explores the "life makeovers" of several Flagstaff professionals that followed their choice to make a midlife career change. Many of the interviewees sacrificed financial reward in pursuit of improved quality of life.
 
July 28th 2008Jim Appears on NPR's Talk of the Nation  "How to Hit Interview Curveballs Out of the Park," Jim comments on his experience in asking unconventional questions in the 20+ years he's conducted employment interviews. Jim's comments appear at 9:02 into the segment. Listen Now
 Coconino Community College Recognizes Alice Ferris with Distinguished Service Award At Coconino Community College's May 9, 2008 commencement ceremonies, Alice was honored with the Distinguished Service Award for leadership and service to education. Alice served from 1998-2007 on the CCC Foundation board of directors, and was board president from 2002-2005. During her tenure, Flagstaff Medical Center's gift of $500,000 helped create the FMC Institute for Nursing Education, an associate degree program that has trained new nurses for northern Arizona. Pictured above: Alice Ferris; Dr. Leah Bornstein, CCC President.
 Summer 2007 , Vol. I, No. 3Career Track Profile: Alice L. Ferris, CFRE This issue’s one-on-one interview is with Alice L. Ferris, CFRE, who says “the fundraising profession will benefit from increased diversity because we will be able to bring in new models of philanthropy and different models of encouraging support, so we’re not always telling people to do it one way.” Learn more about Ferris’ journey into fundraising and her experiences with different cultures in this profile.
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